Earlier this year, Chevrolet previewed Siri Eyes Free integration in its cars, Spark and Sonic, at the Consumer Electronics Show. The integration would let drivers access certain Siri features using a dedicated button on the steering wheel, making it much easier and safer to talk to the personal assistant. Chevrolet is now showing off this Siri integration in a television ad for the 2013 Sonic, which has already aired 82 times on various U.S. TV channels. The ad was first aired last Thursday on VH1. Here's how the ad is described: After pushing the limits of pushing buttons, Chevrolet introduces the button to end all buttons. The Chevrolet Sonic is the world's first car available with Siri eyes-free and hands-free integration through your iPhone. And here is the ad: Apart from Chevrolet's Sonic and Spark, Siri Eyes Free would also be integrated into some of Honda's cars, including the Accord and Acura. Tell us what you think about the ad in the comments below? Would Siri integration be a compelling enough factor for potential buyers to choose the Sonic over other cars? Continue reading → |
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